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Twitchell Announces New VP of Sales for the Solar Protection Division

5/7/2019

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Gene Demestre is planning on shaking up sales at Twitchell

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Twitchell announced on April 1st, 2019 that Gene Demestre has joined the Twitchell Family as the VP of Sales for the Solar Protection Division. Gene brings a plethora of knowledge and experience in the industry with him to Twitchell. He has been in the shading industry for 37 years, many of those years were spent owning his own fabrication company, Vimco, that he later sold to Lutron in 2000. ​

Gene didn’t stop there, he still had work to do. 
After selling his company, he went on to work for a number of companies in the interior shading industry, all the while achieving impressive feats like owning three of his own patents.

His impressive work history speaks for itself. Gene not only owned Vimco for 19 years, but he also established Alkenz Fabrics in 2011, served as the VP of Sales and Marketing for QMotion, and was the VP of Business Development for Legrand Shading until 2018. Now, as the new VP of Sales for Solar Protection, Gene says he is most excited for “the numerous opportunities that exist to drive our products into different channels."
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Twitchell Announces New East Coast Regional Sales Manager

5/7/2019

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John Hoyt is bringing something new to the table for Twitchell in 2019

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​Twitchell, the number one architecturally specified fabrics company in the world, announced on April 1st, 2019 that John Hoyt has joined the Twitchell Family as a Regional Sales Manager for the East Coast. John will be responsible for working with Twitchell’s versatile and professional customer base while adding value as a sales rep to help grow their business and expand the Twitchell brand in the interior shading market.
​John attended the University of West Florida where he earned his Bachelor of Science in Business Administration – Marketing/ Sales Management. John began his career at a startup company called QMotion Advanced Solar Shading based in Pensacola, FL. QMotion specialized in manufacturing motorized window treatments and it was there John began his journey an inside sales representative for the company. He then moved into a Customer Service Manager role, where he was tasked in developing and building the company's first Customer Service department. Under John’s supervision, the department was awarded as a Gold Star recipient for Outstanding Customer Service in the industry voted on by industry professionals.  

After 3 years of service and success in the department, he was then granted an opportunity to move into a Territory Sales Manager position where he helped grow QMotion into the 2nd largest residential motorized window treatment company in the CEDIA industry within 5 years in the territory.

John then expanded his role in the AV industry after Qmotion was acquired by Legrand by representing Vantage Lighting Controls, adding Home Automation and Lighting Control to his area of expertise alongside automated roller shades. Altogether, he brings over 8 years of success and experience selling technical products to the table. John currently resides in Atlanta, GA where his hobbies include playing baseball, golf, traveling, and spending time with family and friends.
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Meet Twitchell's West Coast Regional Sales Manager

5/7/2019

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Eric Isaacson Headshot
Eric Isaacson was born and raised in Southern California and attended San Diego State University where he earned a Bachelor of Arts degree in Liberal Studies.
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Eric began his career as a sales representative specializing in the interior & exterior solar screen fabrics in 1998 with a company called Phifer in City of Industry, CA. He was promoted to District Sales Manager then advanced to Regional Sales Manager. After 10 years there Eric worked at Alkenz USA and has collectively been in the solar screen fabric industry for 17 + years.
Eric joined Twitchell in December of 2015 and just had his 4 year anniversary as Regional Sales Manager West Coast. Eric currently resides in San Diego, CA where his hobbies include playing golf, ocean fishing, barbecuing and spending time with family and friends.
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New Textilene® Nano 95 Fabric Lighter and Finer Than Original ​

2/20/2019

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Twitchell Develops Revolutionary Fabric
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New Textilene® Nano 95 Fabric Lighter and Finer Than Original 
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TwitchellTM announces the release of a brand new line of screening fabric, Textilene® Nano 95. Textilene® Nano 95 is lighter and finer than the original Textilene® 95 fabric, all while maintaining the same technical properties. 

Textilene® Nano 95 is excellent for a variety of uses and can reduce energy costs all while blocking up to 95 percent of the sun’s harmful rays. It is 20 percent thinner and has over 15 percent less elongation than competitive fabrics. Textilene® Nano 95 is available in 96 inch and 120 inch widths and is produced in 10 unique colors including Black, White, Espresso, Bone, Shadow, Charcoal, Granite Tobacco, Sable and Stone. 

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Twitchell: A Sight You Want to See

9/20/2018

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JP Morgan Chase employee parking garage in Plano, Texas with a Twitchell Textilene 90 mesh 120
Twitchell’s Textilene is an excellent addition to any space, even those you wouldn’t think of at first. Britten Graphics just completed their first project using the Facid North America System. They used the system to cover the JP Morgan Chase employee parking garage in Plano, Texas with a Twitchell Textilene 90 mesh 120” in the color ‘Desert Sand’.

The choice to use Twitchell’s Textilene for the parking garage covering was easy, because when they compared other alternatives to Twitchell, no one compared. The thickness, overall structural integrity, and strength of the material was a winner, right from the start. The material was relatively easy to install, due to its plyable makeup, and has served its purpose well since the install.

​JP Morgan Chase wanted to cover the side of the parking garage that faces their offices across the street, so they wouldn’t be forced to have a view of an open parking garage. Now, their view is improved and sure to last with Twitchell’s Textilene mesh.

JP Morgan Chase employee parking garage with a textilene 90 gulf sand product sample
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